Why We Love the 2023 Ford Ranger and You Will Too

July 17th, 2023 by

The 2023 Ford Ranger is one of the most highly anticipated releases of the year, and for a good reason. Ford has put a lot of effort into making this truck the best midsize truck on the market, and it shows. As a Ford dealership located in Gallatin, TN, we’re excited to share with you just a few reasons why we’re falling head over heels for the 2023 Ford Ranger.

Best-in-Class Towing Capacity

One of the most important things for anyone in the market for a midsize truck is towing capacity. And with the 2023 Ford Ranger’s best-in-class towing capacity of up to 7,500 pounds, you won’t be disappointed. Whether you’re towing a boat, RV, or trailer full of equipment, the Ranger has you covered. This makes it the perfect truck for anyone who needs to haul heavy loads.

All-New STX Package

STX SuperCab with available FX4 Off-Road Package pictured above.

For those who love off-road adventures, the 2023 Ford Ranger’s all-new STX package is sure to impress. With features like off-road tires, skid plates, and a unique grille with a red “STX” badge, this package is designed to take your Ranger to the next level. And with a starting price of just $995, it’s an affordable way to add some serious style and performance. This makes the Ranger a truck that looks great on the road and performs well off the road.

Cutting-Edge Technology

The 2023 Ford Ranger isn’t just about brawn—it’s got brains too. With cutting-edge technology features like Ford Co-Pilot360™, SYNC® 4, and an available 12-inch touchscreen display, the Ranger is one of the most technologically advanced trucks on the market. And with features like adaptive cruise control, lane-keeping assist, and automatic emergency braking, it’s also one of the safest. This makes it a truck that not only performs well but keeps you and your passengers safe while doing so.

There’s also a convenient 4G LTE Wi-Fi hotspot that lets you access the internet virtually anywhere in the U.S. and make and take calls, thanks to the FordPass Connect in-cabin modem. As long as you’re within 50 feet of the vehicle, you can quickly connect your devices to the internet as needed, and best of all, you and your passengers can use it simultaneously.

Rugged and Stylish Design

Ford Performance Parts Levels 2 Package pictured above. 

The 2023 Ford Ranger’s design is both rugged and stylish. From its bold front grille to its chiseled body lines, this truck will turn heads. Whether you’re cruising around town or hitting the trails, the Ranger’s design will impress. And with a range of available exterior colors and wheel designs, you can customize your Ranger to suit your style. This makes the Ranger a truck that not only performs well but looks great doing it.

In the interior, this edition of the pickup truck boasts extremely comfortable seats, including leather-trimmed bucket seats in unique colors such as Ebony and Medium Stone. The driver’s seat has eight-way power adjustability with lumbar support, while the front passenger seat has six-way power adjustability. Additionally, the cushions can be removed for added comfort.

Built Ford Tough

Last but certainly not least, the 2023 Ford Ranger is built “Ford Tough.” With a high-strength steel frame and a durable aluminum-alloy body, the Ranger is designed to handle whatever you throw at it. And with features like the available FX4 Off-Road Package and electronic-locking rear differential, this truck is ready to take on even the toughest terrain. This makes the Ranger a truck that looks and performs well and is built to last.


Its best-in-class towing capacity, cutting-edge technology, and rugged yet stylish design make it the perfect truck for anyone who loves adventure. Contact us today to learn more about the 2023 Ford Ranger and how you can be one of the first to get behind the wheel!

Visit our dealership in Gallatin, TN, and test drive one today to see why the Ford Ranger is a great family vehicle. Make sure to browse our inventory for the 2023 Ford Ranger! Our courteous and dedicated staff is always available to answer any questions or provide the information you need. Your satisfaction is our top priority.

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